Business System Consultation Center - Our Business System ColumnVol.23 2012.11.01 Takahashi Minoru

Presidents dismissed by staff with 'The boss doesn't understand PCs'

Thank you for your interest and continued support.
This is Takahashi from the Marketing Plan Research Laboratory.


In most cases, we
make a point of holding
to discuss the system.
This is because I have seen firsthand
and place great importance on it.


For this reason,
usually schedule meetings directly with the CEO,
there are times when this is not the case.
・When the company is larger than our main target demographic
・When the initial contact or inquiry comes from the IT department or its representative
・When the CEO specifically requests it
In such cases, rather than meeting with the CEO,
and the dialogue
will be the primary focus of our interactions.


While this depends on the specific circumstances of each company,
it is precisely those “companies where it is difficult to arrange a meeting with the president”


the idea (?) that


is firmly entrenched among the employees.


When it becomes clear that meeting the requested specifications is simply not feasible within the budget,
“It is possible to implement, but it will exceed the budget. Let’s prioritize and consider cutting some features this time.”
We convey this honestly, but
However, at companies where the aforementioned mindset (?) is widespread,
“I’m sorry, but our CEO doesn’t understand computers, so
　　please send us a response stating, ‘Implementing that feature is (simply) not technically possible.’”
　　"
is the response we receive.


If we provide that response from our own perspective,
our proposal for “continued investment and system expansion in the next fiscal year and beyond” will lose its credibility.
Even if we have good requests or designs, implementation will remain piecemeal indefinitely,
which will hinder our ongoing improvement efforts.


Even though this is a crucial meeting to discuss system design,
it appears that the president has been completely sidelined.


To the President: I fully understand that you are busy,
we are confident that if you actively participate—both in person and by speaking up—
will result in a better system for the company.


President, the company belongs to you, not the employees.
Likewise, the system belongs to you, not the employees.


That's all, Thank you for reading.

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